there’s a dozen born every minute

OK, not getting this. Well, I get that Automattic needs to start converting the millions of .org users into cashflow, and there are precious few ways of doing this. Yeah, they’ve got the affiliate earnings, they’ve got VIP support, they’ve got a little bit coming in from Akismet licences, and they appear to be considering getting into the premium themes market (if you can’t beat ‘em , join ‘em); but .org users are undeniably hard to monetise, so you have to grasp whatever straws you can.

But. If your blog is that vital that you’re willing to pay insurance premiums on it, why are you not making your own regular backups? Why have you not installed any backup plugins? Why are you not with a decent host that will backup for you? Why are you not on wordpress.com already?

This is a perfect illustration that the ‘recommended hosts’ page on wordpress.org is just a moneyspinner rather than a list of hosts Automattic actually trust, but then I think we all worked that out a long time ago. Still, there’s enough fanboys and idiots around to make this worth a go. Kudos.

12 Comments »

  1. Brad said

    I think everyone is missing who the audience for this service is. It isn’t the power users or advanced users, the audience is the bloggers. I work with a lot of bloggers who have self-hosted sites and have no idea what a plugin is or how to work it. They don’t even want to know that. All they want to do is blog and make sure their website works. That’s who will need this service and I’m sure there are plenty of bloggers out there that will use it.

  2. Kissing Bandit said

    I’m a blogger and I wouldn’t use it. Why? Because I know what a plugin is and how it works. And most of all, I actually back up my website (on top of the redundant backups my host provides).

    I do understand where you’re coming from, Brad. Frankly, though, if Automattic intends to reach its target audience, then it needs to get the designers/developers/WPGurus on board because they would be the ones pushing the service onto their clients (since they’d already be doing the back ups themselves…unless they’re ultra-lazy with money to burn) and in that vein, Automattic better come up with a great affiliate program, otherwise, those designers/developers would be more inclined to recommend (or a webhost that provides redundant backups for free).

    I say all of that because those bloggers you speak of–the target market–wouldn’t even know such a service existed because they’d be too busy blogging.

  3. Kissing Bandit said

    *sigh* must learn to proofread more.

    Should read “more inclined to recommend another backup service…”

  4. This is a perfect illustration that the ‘recommended hosts’ page on wordpress.org is just a moneyspinner rather than a list of hosts Automattic actually trust, but then I think we all worked that out a long time ago.

    View the source. They’re not affiliate links.

    If your blog is that vital that you’re willing to pay insurance premiums on it, why are you not making your own regular backups? Why have you not installed any backup plugins? Why are you not with a decent host that will backup for you? Why are you not on wordpress.com already?

    There’s the low end, which should be on WordPress.com, and there’s the high end: people who have the technical expertise or the money to hire that expertise. And then there are large swaths of people in the middle. They want control, but they’re not exactly WordPress developers. I think it’s a decently-sized market.

    • You’re right, the affiliate links have gone now. Apologies. They’d been there for so long I neglected to check before writing the post. I’m glad they’ve gone; I don’t have issues with affiliate linking per se, but one could never be sure whether a host was listed because it was a halfdecent host or because it paid well. And it was never made clear exactly where the profits went.

      People in the middle either, as Brad says, don’t know what a plugin is (in which case they won’t know what Vaultpress is either, and might as well be on wordpress.com) or they have a tech friend who sorts that stuff out for them, or they don’t care about backups anyway (because if they cared, they’d have figured it out). The market is fanboys and clients of fanboys; people who will chuck money at Automattic just because they’re Automattic, and people who are advised by their techs to do the same. Which, yes, is a fair number of people; but this service will sell purely because it’s provided by Automattic, not because it’s needed or a great idea. (Apart from anything else, I think another company would have issues convincing people to trust them with their data.)

    • A quick check of the Bluehost link shows at least three referral links being set as cookies. Not saying that there’s affiliate links within there but even I see it as doable.

      There’s also the trust issue that Wank mentions but if you;re a fanboy, you’re overlooking that.

  5. AJ said

    Is it an April Fools joke maybe? :-/

  6. Kissing Bandit said

    No wank on the WooThemes fiasco or the whole issue of giving credit where its due or the upcoming WP 3 release?

    It seems TGA truly has gotten over WP. This is a sad day for for them as no one is there to watch their backs and call them out when necessary. :/

    Oh well. C’est la vie.

    • drmike said

      I must have missed the woothemes fiasco. I know they GPL’ed their themes. Did they take that back? I’m dealing with a software platform (which shall remain nameless for the time being and no, it’s not wp) which is revoking their GPL’ing for future versions and releases and they’re putting out feelers on how the community will react to that.

  7. Kissing Bandit said

    Not even the zombified horse of WP themes = GPL being revived so it can be whacked with a stick a few more times is enough to rouse TGA from hibernation?

    My heart is now officially broken.

  8. heh, I’ve been commenting all over the place, but I refuse to write any more posts on the stupid GPL.

    I’ll dig up the comment links tomorrow. If any of them make it out of moderation, that is.

  9. Kissing Bandit said

    I think I just felt my heart flutter. She lives. :)

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