domain mapping and then some

Now, either Matt’s commenters are not as techie as you’d assume Matt’s commenters to be, or they just don’t know much about wordpress.com because they’re all sufficiently techie to have their own domains and have not bothered with their accounts here since they made their test posts and retrieved their API keys; but you’d think at least one of them would be able to tell the difference between domain mapping and actual hosting. That’s not just a domain being pointed at a wordpress.com blog. That wouldn’t be worth posting about; they’ve been doing that for months, even before the testing was announced. That’s a custom theme, with ads and probably plugins, and while the backend may well be MU, there is nothing else about it that says wordpress.com. Apart for the little grey-on-grey credit at the bottom, which I’d kind of prefer wasn’t there right now. It implies anyone can get the same setup on wordpress.com, which of course they can’t. Yet.

I don’t know whether services like this will be assembled as an all-in-one hosting package or as a series of upgrades (domain mapping + custom theme + ads + plugins) but as I’ve said before, the a-la-carte approach is both more flexible from a user perspective and more lucrative from a business one, so I’ll be surprised if they don’t take that route. As for why you’d be shelling out for multiple upgrades rather than simply heading for a webhost? Well, you might be an A-lister who can’t afford your own bandwidth, or you might not want the hassle of upping sticks to another server and having to take care of your own upgrades, or you might simply want to stick with wordpress.com because you like them.

Pricings? Well, they’d have to charge considerably more for custom themes than custom CSS, because a) it’s worth more and b) nobody would bother with custom CSS if they could get an entire theme for a couple of extra dollars. Also, themes and plugins might well need to be installed by staff (security and that), and their time is valuable.

Yes, I’m speculating; but domain mapping alone could be demonstrated by linking to Donncha, or one of the testers. And Matt’s not unscrupulous enough to promise us things he has no intention of delivering.

2 Comments »

  1. […] Update Looks like I used the wrong term. It’s domain mapping, not forwarding. It also looks like in my sleepy haze, I missed a few other imortant points. The site has a custom theme and ads (as pointed out by wordpress wank), another often sought feature @ wp.com, and not just google ads, they have options to sponsor the site directly. […]

  2. […] Update Looks like I used the wrong term. It’s domain mapping, not forwarding. It also looks like in my sleepy haze, I missed a few other imortant points. The site has a custom theme and ads (as pointed out by wordpress wank), another often sought feature @ wp.com, and not just google ads, they have options to sponsor the site directly. […]

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